YOU ARE YOUR BRAND
Never before has the marketplace been so competitive!
You need to elevate your personal brand with our comprehensive media training combined with PR agency support.
You need expert help, and we’re here to offer you an
intensive media push where you receive media training
and PR agency outreach each month.
WHAT YOU NEED RIGHT NOW
Never before has it been so important to stand out with a personal brand. How do you stand out?
You need a robust media profile.
Imagine securing three top-tier media features, such as:
Broadcast interviews (TV/Radio)
Business Insider, Forbes etc
Cross Browser Supported
Broadsheets and glossies – Telegraph,
Raconteur, The Times, Grazia, Red,
Psychologies etc
Podcasts, speaking gigs / round tables
INCLUDED IN THIS EXCLUSIVE PR AGENCY MEETS MASTERMIND:
PR PITCHING
You’ll receive 30 hours (5 hours per month) of PR agency-style pitching to news and media outlets because we will open doors for you that you wouldn't get the opportunity to do yourself.
PRESS KIT
Press/media kit creation (perfect for speaking gigs, media, podcasts) so you are ready for any opportunity that comes your way.
PR STRATEGY
Bespoke PR strategy development to fast-track your business growth.
PRESS RELEASE
Press release distribution so you get noticed faster.
KEY TALKING POINTS
We identify and refine your key talking points because we know this is the hardest part for you to get out of your own head.
JOURNALIST RELATIONSHIPS
You will learn how to pitch to and build relationships with journalists to get you connected and visible faster than ever before.
WHO IS THIS FOR?
This is designed for busy, ambitious leaders who still feel like they're the best kept secret and have a bigger impact to make.
This programme is perfect if you wish to:
Elevate your presence, and become a thought leader in your industry.
Attract more clients / investors.
Gain credibility so you can grow your business and make a bigger impact.
WHAT YOU GET
Gain access to our expert PR coaching and mentoring, along with several essential Done-For-You PR agency style services such as press kit and PR strategy creation as well as press release distribution.
This programme is designed to help you to proactively navigate the PR landscape with confidence as you learn to secure some incredible media exposure.
This is everything that is included:
DONE FOR YOU - 30 Hours PR Agency Outreach
Each month our team of experts do 5 hours BESPOKE PR pitching to journalists for YOU
DONE FOR YOU - Press kit creation
We CREATE your HOT press kit (it's your bio / calling card that triples up as a speaker bio, podcast bio and media kit) so you can pitch to the press with confidence.
DONE FOR YOU - PR Audit
Our in-house Thought-Leadership expert reviews your social media platforms and website and gives you key recommendations to improve your visibility from the get go.
DONE FOR YOU - PR strategy creation
We create your PR Plan of Action along with press hooks, angles and target media for your pitching success.
DONE FOR YOU - Massive Media Distribution
We DISTRIBUTE your press releases (up to one a month) to a database of 1000s of journalists. You sit back and wait for the call outs.
Tricks of the Trade
You will learn the essential business skill of promoting your profile to the press.
Pitch Directly to the Press
You will have the chance to pitch to leading journalists EVERY MONTH.
Insider Contacts
We open up our famous 'Little Black Books' to you for amazing industry introductions.
Shine in front of the Media
You learn how to pitch to the press and how to find your target publications and TV / radio stations.
Full Access
You have access to all training materials so you can really become your own company's in-house PR agent!
Fully Supported
Twice a month you are invited to join the hour long live group Q+A coaching call where you can ask anything about getting into the press or ask about your website messaging / copy.
1:1 Support
Once a month you’ll be invited to a 1:1 60 min Zoom session to plan strategy / pitch ideas and angles etc, plus limited weekly email support
The Press Releases that are READ
You write your press release and we critique it and give you suggestions on how to improve to have a big IMPACT.
Networking and support
You will be invited to the private Facebook group where you have your questions answered, titles and headlines checked and chance to meet some amazing business owners.
PR Plan of Action
We help you to create your bespoke PR strategy for the 3-6 months and beyond.
PRDAR
As soon as you're on our books, we start tuning into your area so we can pass you on any PR opportunities that arise!
WHAT CUSTOMERS SAY
I worked with Amanda for six months this year, and the changes she’s helped me make to my business have been significant. Amanda is full of energy, passion and ideas, all of which is highly infectious! I always looked forward to our calls, and left them fired up with positive actions to take.
My sessions with Amanda directly led to me introducing new courses to our offering, which have increased our profits dramatically – and will continue to do so. If you’re looking for someone to put a rocket underneath your business, Amanda is your woman!
Prior to working with Amanda FitzGerald PR, we had secured little press coverage on our role within the accreditation and certification industries, and the importance of raising quality standards in education. Working with Amanda yielded a bounty of articles and quotes in both national press – including the BBC, The Guardian and The Times – as well as industry specific press such as Be Your Own and Training Journal. This has since had a great impact on our reputation and standing as a world leading accreditation service.
‘The Ultimate Door Opener’ certainly sums up Amanda, give her the brief, tell her who you want to talk to and she will connect you.
Working with Amanda has delivered phenomenal results for my business: off the back of one article in a national redtop this generated almost £210,000 for my business but more importantly, enabled several Schools, Charities and small businesses to collectively save or reclaim around £1.7million.
To anyone considering working with Amanda, I say, stop thinking and do it, Amanda truly is an amazing lady with an exception skill. If you get an invitation to take a call with Amanda, go for it, it’s one of the best things I ever did.
YOUR INVESTMENT
For the 6 month VIP Mastermind, the Pay In Full investment is £10,000 + VAT.
Payment Options
PAY IN FULL OPTION
£10,000 (+VAT)
Payment 1 is due immediately to secure your space (we will arrange your start date).
FLEXI PAY OPTION
3 payments of £3500(+ VAT)
Payment 1 is due immediately to secure your space (we will arrange your start date), then 2 monthly payments of £3500(+ VAT)
MORE ABOUT THIS PROGRAMME
ACHIEVE
Our programme is meticulously designed for high-achieving entrepreneurs and business leaders.
CONFIDENCE
Gain the confidence to navigate the PR landscape and achieve unparalleled media exposure.
ELEVATE
Elevate your personal brand’s credibility, visibility, and client acquisition, or leading to new executive roles.
MASTERY
Master the skills to independently implement these strategies and replicate your success simply and repeatedly.
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